Naloxone Saves Lives

NALOXONE EDUCATIONAL CAMPAIGN

The Ventura County naloxone educational campaign was launched in late 2017 with billboards in English and Spanish in the cities of Oxnard and Santa Paula. This large-scale medium communicates the message that an overdose from opioids can happen to anyone, which also changes the perception of who is at risk for an overdose. The campaign includes movie theatre ads, newspaper ads, printed cards, posters and social media.

 

naloxone billboard leftcol


SOCIAL MEDIA

The Naloxone campaign was also launched via social media channels to inspire awareness and conversation how the medication can save someone from an overdose due to opioids. The campaign focuses on loved ones and also introduces the “Naloxone the NOPIOID” message.

 

nalox bf engl leftcol

nalox uncle engl leftcol

nalox dad engl leftcol

nalox wife engl leftcol

 


 Source: Ventura County Behavioral Health / www.venturacountyresponds.org 

Media Toolkit            Mendocino: corradoh@mendocinocounty.org



©2019 Mendocino • Website: Idea Engineering
< script type="text/javascript" src="//platform-api.sharethis.com/js/sharethis.js#property=5a949a9bd0dc0200130812f0&product=sticky-share-buttons">< /script >